Diddy Says He's Starting A New R&B Record Label

Diddy says that he is starting a new “all R&B label” because he feels that the genre has been abandoned despite its importance to “our African American culture.” The rap legend discussed his idea in a new cover story for Vanity Fair.

“I’m coming back into music, you know?” the rapper began. “Yeah, all R&B label, because I feel like R&B was abandoned and it’s a part of our African American culture.”